Preparing student-athletes for what comes next.
Prep Zone / NIL
Student-athletes learn personal branding, entrepreneurship, financial opportunity, and the responsibilities of the modern athletic landscape.
What it is
Prep Zone prepares student-athletes for the realities of Name, Image, and Likeness (NIL) and life beyond the game. Sessions cover personal branding, money management, contracts, social media, and building a career whether or not sports continue.
What participants experience
- Personal brand workshops
- NIL and financial literacy sessions
- Conversations with athletes, agents, and entrepreneurs
- College and career readiness planning
Outcomes
- Informed decisions about NIL and recruiting
- A personal brand and digital presence they control
- A plan for life after sports
In action
Prep Zone in photos
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Partner with us
There is a place for you in this work.
Funders, schools, businesses, and community organizations: let us build something together for Delaware’s young people.